Artificial Intelligence (AI) is a technology increasingly integrated into various aspects of our daily lives, shaping the way we communicate. AI redefines communication dynamics in both personal and professional contexts, plays an important role in decision-making processes across sectors such as business and healthcare, and influences societal interactions. Given AI’s growing significance, it is essential to critically examine its potential and challenges, particularly in fostering effective and ethical communication. Key topics covered include:

• The role of AI in communication
• Efficient use of AI in personal communication
• Ethical use of AI
• Applications of AI in the metaverse

In this module, you will:

• Analyse the role of AI in communication processes and understand the underlying mechanisms.
• Reflect on and evaluate the use of AI in various contexts.
• Identify the potential and risks of AI in practice, making informed decisions.
• Apply your knowledge to practical, real-world projects.

This module prepares you to use AI competently and critically. You will gain theoretical knowledge and practical skills to tackle real-world challenges effectively.

Will be provided.

Online-Präsenszeit: 20 UE
Selbststudium: 50 UE

Gesamtaufwand: 74 UE

1 UE (Unterrichtseinheit) = 45 Minuten