Digitalized companies today have access to an almost infinite amount of data about their own organization. Through various sources, interfaces, and tools, valuable data is gathered from projects, time tracking, production, accounting, resource planning, human resources, and more.

While many companies fail to leverage the potential of these data, some utilize their existing data to support decision-making processes at the upper management level. BI.Dash offers a more nuanced approach with enhanced value: rather than solely catering to upper management, the project aims to strengthen participation and transparency across all teams, fostering individual responsibility, entrepreneurial thinking, security, and motivation. Gamification approaches are also employed to achieve this goal.

Existing systems remain in use while new systems are integrated within the company environment. The dashboard is web-based, allowing easy access from employees' workstations and tablets placed in company premises.